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Internal Communications

9 Reasons Your Employee Surveys Gather Low Responses

A few weeks back, I was talking to a work colleague of mine who works in the communications team of another department in my organization. They had recently sent out an employee survey to about 350 staff in...

Vijay S Paul
7 min read
7 Strategies To Communicate Effectively With Your Team While Working From Home
Internal Communications

7 Strategies To Communicate Effectively With Your Team While Working From Home

Working from home has become the norm for most of the world in recent times. Be it just a couple of days a week so that you can take care of the kids or be it because the global villain COVID-19 has forced you...

Vijay S Paul
6 min read
Content Strategy

Are You Using Racist Language in Your Content Unknowingly?

Words matter. And what matters even more is the meaning these words convey. In the content sector, the last few years have seen a lot of discussion around the use of racist language/words that have become...

Vijay S Paul
4 min read

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Strategic Communications

What is Strategic Communication?

One simple Google search and you will understand that none of the results on the first two pages give a clear or concise definition of what is strategic communications. Hopefully, we bring an end to that confusion today. What is Strategic...

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Content Strategy

9 Easy Tips to Make Your Blog More Readable

A lot of us have a blog nowadays. While some of us might not have too much of an issue getting visitors to read the actual content, quite a lot of us are struggling to get people to actually read what we have written after so much research and hard...

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Content Strategy

What is Content First Design?

Does a film director shoot all the scenes without a script and then add all the dialogues in the end? No right. He first needs a script and then plans all the work around it. That’s exactly how content-first design works. What is Content-First...

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