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9 Reasons Your Employee Surveys Gather Low Responses

A few weeks back, I was talking to a work colleague of mine who works in the communications team of another department in my organization. They had recently sent out an employee survey to about 350 staff in...

Why Writing Monday to Friday is Better Than Writing Mon-Fri

For the last few months, I have been exploring in-depth the field of microcopy and UX writing. While I have started to analyze the meaning of words better, I am also focusing on how accessible the content is...

5 Women Leaders in the Public Relations/Communications Industry Share Invaluable Insights

Professionally, I come from a weird-ish background – a Bachelors in Electronics Engineering and a Masters in Communications (Arts), along with almost a decade of experience in content and communications...

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What is Content First Design?

Does a film director shoot all the scenes without a script and then add all the dialogues in the end? No right. He first needs a script and then plans all the work around it. That’s exactly how content-first design works. What is Content-First...

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