Writing a cold email is one of the easiest things ever. But, writing a good cold email is difficult. Getting a response to one, is heavenly. Why cold emails are tough If you have ever written a cold email and...

A few weeks back, I was talking to a work colleague of mine who works in the communications team of another department in my organization. They had recently sent out an employee survey to about 350 staff in...

For the last few months, I have been exploring in-depth the field of microcopy and UX writing. While I have started to analyze the meaning of words better, I am also focusing on how accessible the content is...